The Coastal Ritual — Serum + Roller Bundle
The Coastal Glow Bundle
The Coastal Ritual
Two steps, once a day. A hydrating serum and a gold derma roller, formulated in Calabasas and designed to be used together — the complete Valeia ritual in one bundle.
The Experience
Skincare That Feels Like the Coast
There is a moment in the evening when the day finally loosens its grip. The Coastal Ritual was made for that moment. Cool glass in your hand, a few drops of serum warmed between your fingertips, the quiet weight of the gold roller moving across your skin. It is clean skincare stripped of noise — no crowded shelf, no ten-step routine. Just two objects, one ritual, and the feeling of skin that has been given a moment of real attention.
The Formulation
What Is Inside
Southern Coast Serum, 30ml. A multi-weight hyaluronic complex forms the heart of the formula — different molecular weights included for their role in supporting skin hydration. GHK-Cu copper peptide, a signature of considered formulation, is joined by coastal botanicals chosen for how they feel on skin: light, calm, unhurried. No parabens. No sulfates. A clean formulation, plainly stated.
Gold Derma Roller. A gold-tone microneedle roller, included as the first step of the ritual. Cool to the touch, weighted enough to feel deliberate, made to turn application into ritual.
How To Use
The Ritual, Step by Step
Step one. On clean, dry skin, glide the Gold Derma Roller gently across each area of the face — vertically, horizontally, then diagonally. Light pressure only; let the tool do the work.
Step two. Press three to four drops of Southern Coast Serum between your fingertips and smooth over the face and neck. Take your time. The serum settles quickly, leaving a soft, hydrated finish rather than a film.
Use in the evening, or morning and evening if your skin prefers it. Clean the roller after each use and let it dry before returning it to its case.
A Note From The Founder
Why Valeia
Valeia began with a simple frustration: skincare had become loud. Shelves crowded with noise. So we formulated in Calabasas, edited relentlessly, and kept only what belonged. The Southern Coast Serum is the formula our founder uses daily — and the roller exists because the ritual felt incomplete without it. This is coastal skincare as we believe it should be: restrained, deliberate, and honest about what it is.
The Coastal Glow Bundle — $70
Southern Coast Serum ($45) and the Gold Derma Roller ($30) — a combined price of $75, together in one ritual for $70, five dollars below the combined price.
Founding members: use code FOUNDING10 for 10% off your first order through July 13.
Begin the Ritual — $70
Questions
The bundle includes the Southern Coast Serum (30ml, $45 on its own) and the Gold Derma Roller ($30 on its own) for $70 — a saving of $5 on the combined price of $75.
The two are designed to be used together as one ritual: roll first on clean, dry skin, then press three to four drops of serum over the face and neck. As with any skincare routine, individual results vary.
The Southern Coast Serum is formulated in Calabasas with no parabens and no sulfates. It features a multi-weight hyaluronic complex, GHK-Cu copper peptide, and coastal botanicals.
Enter FOUNDING10 at checkout for 10% off your first order. The offer runs through July 13 and applies once per customer.
As with any skincare routine, individual results vary.